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Bidrico sponsors APEC 2017

Released at: 15:29, 15/04/2017 What's on

Bidrico sponsors APEC 2017

At the signing ceremony. Photo: Bidrico

Brand's owner to contribute cash and bottled drinking water to APEC summit.

by Khanh Chi

Bidrico brands, owned by the Tan Quang Minh Manufacturing & Trading Co., Ltd,  received a Vietnam Excellent Brand Award 2016, presented by Vietnam Economic Times on April 8.

Earlier, the Tan Quang Minh Manufacturing & Trading Co., Ltd and the APEC Sponsor Mobilization Committee  signed a sponsorship contract relating to APEC 2017.

Under the contract, in addition to sponsoring VND5 billion ($220,000) in cash for the event, Tan Quang Minh will also provide bottles of its Bidrico purified drinking water worth VND1 billion ($44,000).

Mr. Nguyen Dang Hien, General Director of Tan Quang Minh, said that meticulous logistics will help raise Vietnam’s profile in the eyes of those attending the APEC summit. 

“With a nationwide distribution network and presence in many countries around the world, Bidrico has won trust among domestic and international consumers and been a source of pride for Vietnam in the international arena,” Mr. Hien said.

According to the Deputy Chairman of the Office of the Government, Mr. Nguyen Xuan Thanh, the hosting of APEC 2017 is a major foreign affairs event for Vietnam and expresses the country’s determination to advance its international integration and elevate multilateral diplomacy.

APEC 2017 will provide opportunities for localities and the business community to exchange and introduce the image of Vietnam - a renovated, dynamic country of great potential on the way to comprehensive integration.

Members of the National Committee for APEC 2017 are busy guaranteeing the successful hosting of the event both in organization and content, ensuring thorough preparations in reception, facilities, logistics, security, and healthcare to leave a good impression on attendees about Vietnam, its people, its culture, and its localities.

In addition to organization and preparation, the mobilization and management of sponsorship resources will contribute to the overall success of APEC 2017.

Deputy Chairman Thanh expressed his appreciation of Tan Quang Minh’s sponsorship, which will help introduce the quality of Vietnamese beverages during the summit.

During the APEC 2017 year, Vietnam will welcome senior representatives from 21 APEC member economies, making product quality and food safety a top priority.

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