06:44 (GMT +7) - Sunday 08/12/2019

Business

Xiaomi introduces Redmi Note 7

Released at: 18:15, 27/03/2019

Xiaomi introduces Redmi Note 7

Photo: Hung Cao (VET)

Global tech producer showcases its latest smartphone in Vietnam.

by Khanh Chi

Global technology brand Xiaomi recently kicked off its third year in Vietnam in style by ripping-the-wraps off four new additions to the company’s already expansive product portfolio and launching the long-awaited and widely-heralded Redmi Note 7 in the country.

“On March 15, 2017 Xiaomi first entered Vietnam with its distributor agreement,” said Mr. Steven Shi, Xiaomi’s Head of Southeast Asia. “We started with nothing here other than some very loyal Mi fans. In the two years that have passed we have built a brand that sees us number 4 in the market, overseeing a range of Mi stores spanning the country and offering a full ecosystem of products that we are adding to today.”

“We promised Vietnam that we would deliver on our Innovation for Everyone mission here, and today we are once again fulfilling that promise to the market.”

Leading the inbound-product charge was the all new Redmi Note 7. This stellar new smartphone set sales records in China, selling over a million units in its first first what?. Set for a similar fate as it reaches Vietnamese shores, the device boasts a category-leading 48 mp camera housed inside a stunningly-designed body.

With a Samsung ISOCELL Bright GM1 backside illuminated CMOS sensor and accompanying Tetracell technology, the Redmi Note 7’s camera features enhanced light sensitivity and bright, clear images even in low-light conditions. Coupled with Xiaomi’s latest AI features, including night mode, scene detection, beautify and portrait modes, users can create amazing images with unparalleled ease.

Driven by the Qualcomm Snapdragon 660 AIE with a maximum clock speed of up to 2.2Ghz and powered by an impressive 4000mAh battery, the Redmi Note 7 ensures uncompromised peak performance with a battery that will last over a day for most users and most uses.

The device also includes the oft-requested return of the IR blaster, able to control various home appliances including TV and air conditioners.

Marking a “Red Letter Day” for Redmi, the Redmi Note 7 and Redmi 7 are the first two cabs-off-the-rank of the recently spun-off sub brand. Earlier this year Xiaomi announced a multi-brand strategy that saw Redmi become an independent smartphone brand under the Xiaomi umbrella. The Mi series will continue to focus on the mid-to-high end markets, while the Redmi team will have complete autonomy to develop and deliver industry-leading entry-level and mid-range devices.

“The launch showcases once again the breadth and depth of the Xiaomi offering to Vietnam,” said Mr. Shi. “Doing everything from lighting up your life to securing your home, photographing your priceless memories, or simply connecting new members of your family to the smartphone world, these four new products once again reaffirm our commitment to bringing innovation to everybody here in my new home of Vietnam.”

User comment (0)

Send comment