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Vietnam improving in tourism competitiveness

Released at: 10:21, 09/09/2019

Vietnam improving in tourism competitiveness

Photo: Viet Tuan

Country among ASEAN countries with best improvements in competitiveness in Asia-Pacific, according to WEF report.

by Le Diem

Vietnam has ranked 63rd in tourism competitiveness in the Travel and Tourism Competitiveness report from the World Economic Forum, jumping four places from 67th in 2017.

Published biennially, the report ranked 140 countries and territories based on 14 factors divided into four sub-indexes scored from 1 to 7, including the prioritization of travel and tourism, international openness, price competitiveness, and environmental sustainability, which enable the sustainable development of the travel and tourism sector and in turn contribute to the development and competitiveness of a country.

Vietnam’s overall score increased 0.12 points from 2017 to 3.9 this year, in particular thanks to improvements in international openness and visa policies.

Its visa requirements in the international openness sub-index achieved the greatest improvement, jumping 63 spots in the global rankings. In recent years, Vietnam has made multiple efforts to improve the openness of its visa policies, such as visa exemptions for travelers from 24 countries and territories visiting from 15 to 30 days and applying e-visas for citizens from over 80 countries and territories.

(Photo: The World Economic Forum)

Vietnam also moved up in the last two years in terms of price competitiveness (to 22nd from 35th), airport transport infrastructure (to 50th from 61st), and tourism service infrastructure (to 106th from 113th).

It ranked fifth in Southeast Asia in travel and tourism competitiveness, following Singapore, Malaysia, Thailand, and Indonesia. Asia-Pacific was one of the fastest-growing travel and tourism regions in this year’s ranking, according to the report.

Globally, Spain topped the rankings, followed by France, Germany, and Japan, with the US replacing the UK in the top five. Japan remained Asia’s most competitive travel and tourism economy while China was the largest travel and tourism economy in Asia-Pacific, in 13th position.

Vietnam welcomed a record 15.4 million foreign visitors last year, a 20 per cent increase against 2017, and 11.3 million in the first eight months of this year, for a year-on-year increase of 8.7 per cent. The number of international tourist arrivals has surged three-fold from 5 million in 2010.

The country was ranked the world’s fourth fastest-growing travel destination in a 2018 UN World Tourism Organization report for its impressive growth in international arrivals over recent years. Earlier this year, Vietnam was predicted to lead Asia-Pacific destinations in terms of average annual growth over the next five years, according to the Asia Pacific Visitor Forecasts 2019-2023 report from the Pacific Asia Travel Association (PATA).

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