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YouTube to launch ad-free version

Released at: 14:14, 10/04/2015

YouTube to launch ad-free version

The world's biggest video sharing website will launch an ad-free option for users who pay a monthly fee.

by Son Ho

The new alternative will launch in June 2015. However, YouTube has not revealed how much the fee will cost its subscribers.

It will also force some changes to the YouTube Partners' policy, as content providers earn money by uploading their videos to YouTube. The terms have been updated as follows:

"YouTube will pay you 55% of the total net revenues recognized by YouTube from subscription fees that are attributable to the monthly views or watchtime of your Content as a percentage of the monthly views or watchtime of all or a subset of participating content in the relevant subscription offering (as determined by YouTube)"

Accordingly, YouTube will pay video creators 55 per cent of total net revenues from subscription fees – the same amount associated with advertising revenue.

YouTube has notified popular channels on the site about this plan. It emphasized that the change will be beneficial for them.

YouTube is the largest video sharing website in the world and is owned by Google. It creates 'jobs' for many users who specialize in creating viral clips as they benefit financially depending on the view counts and advertising clicks. However, not everyone is satisfied that the amount of money YouTube pays. The average amount for every 1,000 views is $2, but this greatly depends on the channel and the ads.

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