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Vietnam Today

India targets more Vietnamese tourists

Released at: 15:45, 29/08/2019

India targets more Vietnamese tourists

Photo: The Embassy of India in Hanoi

"Incredible India Road Show" held in Hanoi to introduce India's tourism and promote tourism partnerships.

by Le Diem

The Embassy of India in Vietnam and India’s Ministry of Tourism have organized the “Incredible India Road Show” in Hanoi, to boost tourism links between the two countries.

The event attracted a delegation of 17 tour operators, destination management companies, and the tourism departments from two State Governments in India to introduce the country’s diversified tourism products and services to Vietnamese travelers and tourism enterprises.

According to a report from the World Travel & Tourism Council (WTTC), India ranked third in its 2018 Power Rankings, jumping from seventh place in 2017. The country is an experiential destination with a kaleidoscope of ancient culture and heritage, ancient healing systems like Ayurveda, Unani, Siddha, naturopathy, and natural beauty. It possesses 70 per cent of the Himalayas and has a coastline of 7,500km, rich flora and fauna, world class medical facilities, and many other aspects that make it a popular destination for discerning travelers. Enchanting backwaters, hill stations, and landscapes make India a beautiful country. Thirty-eight UNESCO World Heritage Sites add to the grandeur of the country and attract tourists from all over the world.

India has implemented positive policies to attract tourists in recent years, such as an e-Visa facility, now available to nationals of 169 countries and territories, including Vietnam, valid for entry through 28 designated airports and five designated seaports; the launch of the “Incredible India” website and a mobile app introducing India as a holistic destination, listing major experiences like spirituality, heritage, adventure, culture, yoga and wellness; and a free 24/7 tourist support hotline in different languages.

The launch of the direct flights between Ho Chi Minh City and Hanoi to New Delhi in August by Vietjet Air and plans for more direct air routes between the two countries by India’s leading airline, Indigo, in October, are expected to further promote tourist exchange.

Addressing the event, H.E. Pranay Verma, Indian Ambassador to Vietnam, highly appreciated the tourism development between two countries, which has grown 30 per cent each year on average over the last three years. More than 131,000 Indian visitors arrived Vietnam last year and over 31,000 Vietnamese traveled to India.

Vietnam and India have similarities in culture, history, and religion and both are focusing on developing tourism, according to Ambassador Verma. Both have great experiences to share and cooperate and develop together in tourism. India targets welcoming double the number of tourists from different markets, including Vietnam, over the next five years, through multi-dimensional approaches, including marketing strategies in partnership with local travel companies.

Mr. Ngo Hoai Chung, Deputy General Director of the Vietnam National Administration of Tourism (VNAT), said that cooperation in tourism between the two countries has grown over recent years. Many cooperation and promotion tourism programs have been organized, attracting the participation of travel agencies, associations, and businesses from both countries. There has also been a proposal encouraging Bollywood film-makers to shoot films in Vietnam, to attract Indian tourists to the country. Vietnam has become an increasingly popular destination for Indian tourists and vice-versa.

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